Derek Cullen started Deadly Marketing after working as a content marketer for more than 6 years. His educational background in marketing, banking, construction and tourism has given him a broad base to approach many industries. His work model is focused on striking a balance between authenticity and search engine optimisation (SEO). In other words, we don't just try to trick the search engines for short term gains and focus on creating a solid platform to secure the long term future of our clients online.